For book authors, the term ‘self-publishing’ almost always prompts a sense of important decision-making. This is because one of the most important decisions a book author must make, is whether to try and get their book published via a traditional publishing route, or self publish. Technically, self-publishing is the practice where authors publish their own books and other content without the help, assistance, and mediation of third-party publishers.

Currently, self-publishing accounts for only a minimal percentage of the entire publishing industry (with respect to sales). However, it is fast becoming more popular as an option for numerous book and content authors. Because the publishing industry is obviously changing its landscape, it is expected that more and more authors will choose to self publish in the future.

Self-publishing is not an entirely new practice. In fact, it has been around, though in different forms, ever since the start of the publishing history. These days, self-publishing is logically increasing thanks to the ongoing advancement of modern-age publishing technologies. With the emergence of desktop publishing systems, xerography, the Internet, and print on demand, self-publishing has become a clear phenomenon in the changing publishing industry.

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